No último dia 14 de março, durante a PLANT-BASED TECH 2025, foi anunciado o vencedor do Prêmio Beba Plant-Based, uma iniciativa da TRIOXP FEIRAS E EVENTOS para reconhecer e incentivar a inovação e a sustentabilidade no setor de bebidas vegetais. As marcas finalistas foram Not Milk, Naveia, Tal da Castanha, Vida Veg e Dona Elza, sendo que a marca Not Milk recebeu o título de melhor leite vegetal, segundo um júri composto por especialistas do setor que avaliaram diversos tópicos como sabor, aroma e textura.
A premiação ocorreu em duas etapas. Na primeira fase, o público teve a oportunidade de votar em suas marcas favoritas por meio das redes sociais e do site oficial do evento. As cinco bebidas mais votadas passaram para a fase final, na qual um júri especializado.
O Prêmio Beba Plant-Based reflete o crescimento do mercado de bebidas à base de plantas e a busca dos consumidores por produtos mais saudáveis e sustentáveis. Os vencedores receberam troféu, certificado, direito ao uso do selo da premiação em suas embalagens, além de espaço exclusivo na edição 2026 para o primeiro e segundo lugar.
A realização do Prêmio Beba Plant-Based reafirma a importância da inovação na indústria de bebidas e reforça a tendência do consumo consciente. Com essa iniciativa, a TRIOXP FEIRAS E EVENTOS contribui para valorizar as melhores marcas do segmento e orientar os consumidores na escolha de produtos de qualidade.
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